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Mitigating the “Amazon Effect”

By | Articles, eCommerce, ecommerce search, eCommerce Site Search, merchandising, Merchandizing, Navigation, Nextopia, Reports, Research, Search, Site Search, Uncategorized, User Experience | No Comments

Mitigating the “Amazon Effect” Amazon has, in every regard, become the behemoth of online retail. Sitting at number nine on the Alexa global website ranking and number one on the Internet Retailer ranking, it has long established itself as the top global marketplace. However, a recent study shows that it…

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eCommerce Infographic: Oktoberfest!

By | eCommerce, eCommerce Infographic, eCommerce Infographics, Guides, holidays, infographic, Infographics, Nextopia, Research, Uncategorized | No Comments

As it is the first day of Autumn, summer activities are winding down and Fall ones are in full swing. Our latest eCommerce infographic looks at the celebration of Oktoberfest around the world as well as the increasingly popular trend of eCommerce retailers selling alcohol. Check out the infographic below…

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eCommerce Lab Video: The Use of Images

By | eCommerce, eCommerce Labs, ecommerce search, eCommerce Site Search, Employees, Nextopia, Site Search, Tips, Uncategorized, Videos | No Comments

In this edition of Nextopia eCommerce Labs, we’ll discuss the importance of using images on an eCommerce site. It is important to know that when products are displayed in your search results in a way that is visually appealing to your customers they are more likely to buy. Enhanced autocomplete…

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eCommerce Infographic: Fashion Growth

By | eCommerce, eCommerce Infographic, eCommerce Infographics, ecommerce search, eCommerce Site Search, Guides, infographic, Infographics, Marketing, Research, Uncategorized | No Comments

As New York Fashion Week comes to an end, and Toronto is gearing up for Toronto Fashion Week it seemed only appropriate to create an eCommerce Fashion Infographic. This infographic looks at how the fashion industry is growing significantly online. Check out the infographic below to learn more about eCommerce…

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eCommerce Infographic: Labor Day Shopping

By | eCommerce, eCommerce Infographic, eCommerce Infographics, holidays, infographic, Infographics, Uncategorized | No Comments

As summer winds to a close, our latest eCommerce infographic looks at the online shopping habits of the Labor Day long weekend. Long associated with the back-to-school season, the Labor Day holiday presents eCommerce retailers with an excellent opportunity to capture new sales in both seasonal summer closeouts, and fall product line introductions. Do you want to boost your sales during future holidays and peak seasons? Take a look at how Nextopia Search can increase your conversions, make your customers happier, and improve your bottom line.

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Mobile Commerce to Grow by 80% in 2014: Will You Be Ready?

By | mCommerce, Mobile, Mobile Commerce, Mobile Search, Mobile Shopping, Nextopia Mobile, Nextopia Mobile Search, Uncategorized | No Comments

Mobile shopping isn’t just the future—it’s the present. A recent article over at Internet Retailer profiled the growth of mobile sales among their Internet Retailer Mobile 500 list, and the numbers are truly astounding. Mobile sales are set to hit $83.78 billion in the Mobile 500 alone, up a staggering 80% from the 2013 figure of $46.56 billion. So, what do these numbers mean for you?

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eCommerce Infographic: Back-to-School

By | eCommerce, eCommerce Infographic, eCommerce Infographics, infographic, Infographics, Uncategorized | No Comments

With the first day of school quickly approaching, it seemed necessary to create a Back-to-School infographic profiling the growth of the Back-to-School season as an eCommerce boom period. Check out the infographic below to learn more about how the Back-to-School season is becoming an increasingly important eCommerce phenomenon.

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3 Tips for Creating an eCommerce Search Box that Converts

By | eCommerce, ecommerce search, eCommerce Site Search, Tips, Uncategorized | No Comments

The search box. An often overlooked but incredibly powerful feature of any content-heavy website, like an eCommerce store. The pathway to improved sales, higher conversion rates, and a better user experience. That is, if you can get visitors to use your search tool. After some research and exploration on the subject, here are 3 tips for improving your eCommerce search box design to increase your conversions.

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