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5 Things All Successful Multichannel Merchants Do

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To be successful in today’s retail, it’s just a matter of how many sales channels you can sell in, right? Unfortunately, it’s not that easy. Not only must retailers sell across multiple channels, but they must also create a consistent experience for each customer touchpoint. Customers don’t see or shop…

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3 Challenges of Multichannel Selling

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The idea of multichannel selling is to cast a wide net to reach buyers wherever they shop. It’s not uncommon to find brands selling products on their own web storefront, as well as on eBay, Amazon, and other marketplaces. Multichannel retail is convenient for shoppers and lucrative for retailers. Of…

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