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Spooktacular Halloween Spending Stats

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With the holiday season approaching, it’s easy to overlook the opportunities Halloween presents for online retailers. Last year, $9 billion was spent on Halloween in the U.S. alone, with candy, costumes and decorations accounting for most of this figure. One of the fastest-growing Halloween shopping categories is pet costumes, particularly…

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Introducing the “Compatible with” feature within the Nextopia Recommendations Suite

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The newest addition to Nextopia’s Recommendations suite launched this week, introducing the option to display compatible products alongside the item being viewed on an eCommerce site. The “Compatible with” feature is particularly useful for eCommerce retailers who sell electronic, industrial or scientific products, where individual devices are only compatible with…

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3 Challenges of Multichannel Selling

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The idea of multichannel selling is to cast a wide net to reach buyers wherever they shop. It’s not uncommon to find brands selling products on their own web storefront, as well as on eBay, Amazon, and other marketplaces. Multichannel retail is convenient for shoppers and lucrative for retailers. Of…

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