eCommerce Lab Video: Search Merchandising

By | eCommerce, eCommerce Labs, ecommerce search, eCommerce Site Search, merchandising, Search, Search Merchandising, Videos | No Comments

In this edition of Nextopia eCommerce Labs, we’ll discuss search merchandising—what it is, why it’s important, and how it can help grow your sales by improving your conversion rates. From promoted products, to banners and badges, search merchandising is just one of the many revenue-boosting tools that Nextopia Search and Navigation provides for eCommerce retailers.

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eCommerce Infographic: Labor Day Shopping

By | eCommerce, eCommerce Infographic, eCommerce Infographics, holidays, infographic, Infographics, Uncategorized | No Comments

As summer winds to a close, our latest eCommerce infographic looks at the online shopping habits of the Labor Day long weekend. Long associated with the back-to-school season, the Labor Day holiday presents eCommerce retailers with an excellent opportunity to capture new sales in both seasonal summer closeouts, and fall product line introductions. Do you want to boost your sales during future holidays and peak seasons? Take a look at how Nextopia Search can increase your conversions, make your customers happier, and improve your bottom line.

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Mobile Commerce to Grow by 80% in 2014: Will You Be Ready?

By | mCommerce, Mobile, Mobile Commerce, Mobile Search, Mobile Shopping, Nextopia Mobile, Nextopia Mobile Search, Uncategorized | No Comments

Mobile shopping isn’t just the future—it’s the present. A recent article over at Internet Retailer profiled the growth of mobile sales among their Internet Retailer Mobile 500 list, and the numbers are truly astounding. Mobile sales are set to hit $83.78 billion in the Mobile 500 alone, up a staggering 80% from the 2013 figure of $46.56 billion. So, what do these numbers mean for you?

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Building the Team: Nextopia Hits the Ballpark!

By | Careers, Company Culture, Employees, Nextopia, Photos | No Comments

Yesterday, the Nextopia team decided it was time to take in a ballgame and cheer on our home town Toronto Blue Jays. Even though the Jays fell to the Baltimore Orioles, it didn’t put a damper on our spirits, as good food, a great view, and even better company made it a great night all around. Interested in coming with us for our next team building event? Head on over to our Careers page to apply for one of our many positions. We’re always looking for innovative, hard-working, and (most importantly!) fun-loving talent.

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Father’s Day eCommerce Infographic: What are Online Shoppers Searching For?

By | eCommerce, ecommerce search, eCommerce Site Search, holidays, Site Search | No Comments

What are online shoppers searching for this Father’s Day? If your eCommerce website’s search functionality isn’t up to par, it won’t matter. It is essential that your site has the specific search features needed to come out on top during Father’s Day shopping. That’s why 1600+ customers trust Nextopia to enhance their eCommerce site search & navigation functionality. Check out our infographic to find out the what, when, how, and why for online shoppers this Father’s Day.

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The Customized Workspaces of Nextopia’s Developers & Designers

By | Careers, Employees, Photos | No Comments

Working at a desk doesn’t have to be uncomfortable—in fact, we believe it should be as personalized and comfortable as your home set-up. Nextopia offers each of our Developers and Designers a $2k budget to customize their computer equipment and workspace. From Bluetooth keyboards to iPads to micron sketching pens, our team of Developers and Designers have created a work environment that is the envy of any tech enthusiast.

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